The Land & Garden Preserve has a history shaped by insightful and public-spirited people who cherished the landscape design and natural beauty of Mount Desert Island. It has been 50 years in the making, and the Preserve is honored to care for over 1,000 acres of natural lands around Little Long Pond and in Seal Harbor, as well as the Asticou Azalea Garden, Thuya Garden, and the Abby Aldrich Rockefeller Garden. Though they are four separate and unique entities, they comprise One Preserve.
The Preserve has gone through a pivotal time of reflection, growth and change, and continues to evolve over time, much as things do in the natural world. We wanted to create a distinctive identity that represents the essence of the Preserve, a design that is unique, unifying, and minimal, allowing these extraordinary places to speak for themselves.
Drawing on the extensive talents of volunteer creative director Logan Milliken and graphic designer Molly Telfer, we created a new look and feel to reflect the identity of One Preserve. The design was inspired by the history and legacy of the lands and gardens with an appreciation for ecological health, biodiversity, and horticultural excellence. The new design values beauty, joy, and serenity with a reverence for the natural world, both organic and curated elements, interwoven with a theme of interconnectedness.
Beginning today, you will see the new design on our website, social media, in our print and electronic materials. Our signage will be updated in the coming months and years. Please celebrate with us as we mark this notable moment in the history of the Preserve.